Embrace Mobile Interview
January 27th, 2007
Market research isn’t fun. That is, unless you can get your answers instantly in real time! Embrace Mobile enables market research surveys to be presented over mobile phones.
John Merrells, the Embrace Mobile CEO, thinks his offering is so great, that he’s moved from mobile-friendly Europe, to the carrier-heavy and difficult American mobile industry. Find out why he’s so confident that Americans will embrace him as Europe already has.
Interview with John Merrells, CEO of Embrace Mobile (5 minutes, direct download)
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